New Chick on the Block – Alafya Chicken
Al Afya Chicken sets itself apart with a focus on delivering premium, home-grown, and halal-certified poultry products, ensuring quality through transparency and stringent control measures.
Introduction
Al Afya Chicken aims to satisfy dynamic consumer tastes with premium-quality, hormone-free chicken. Committed to integrity, transparency, and food safety, the brand strictly follows Islamic laws ensuring 100% halal products.
Logo Construction
The brand’s logo design journey showcased a thoughtful process emphasizing simplicity and identity:
- Initial concepts reflected the chicken and brand name.
- Several design iterations were explored.
- The final approved logo combined symbolism with brand recognition.
Website Design
The official website highlights:
- Company and product information
- Production lifecycle details
- Location, farm facilities, and nutritional data
Press Advertising
In an era of digital media, print advertising remains relevant. Al Afya’s press campaign used striking visuals designed for maximum brand recall.
Vehicle Branding
Vehicle branding extends Al Afya’s presence into outdoor moving media, combining visibility with large-scale brand messaging.