Color Psychology of Company Logos

Colors play a critical role in logo design, as they are often the first element people notice. Each color conveys specific meanings and emotions:

  • Red symbolizes energy and passion.
  • Blue represents trust and reliability, commonly used by banks.
  • Green signifies nature and growth.
  • Gold reflects luxury and prestige, frequently chosen by airlines in the Middle East.

Understanding these associations helps companies strategically position their brands.

Infographic: Color Psychology of Company Logos

Color Psychology of Company Logos

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